Pivot Don’t Pause

Pivot Don’t Pause

We know that COVID-19 has created so much uncertainty, not only in your personal life, but with your business as well. Your initial gut instinct may be to pull the reins in on your “business-as-usual” practices and either slow down or cease your communications, sales...
What is Geo-Fencing?

What is Geo-Fencing?

So, what is geo-fencing and why do you hear so much about it these days in terms of marketing? Wikipedia describes it this way: “A geo-fence is a virtual perimeter for a real-world geographic area. A geo-fence could be dynamically generated—as in a radius around a...
Are You Thankful?

Are You Thankful?

It takes less than five minutes to write or type one, yet so few people take the time. I’m not talking about shooting off an email, I am talking about a handwritten or typed thank you note. Call me old-school, but my parents raised me to understand the importance of a...
Pause Before You Post

Pause Before You Post

You think it would just take basic common sense to know that anything and everything you post on social media is subject to review by anyone and everyone right? I think people have just become so comfortable with putting it all out there for the world to see and hear,...