The Power of TikTok

The Power of TikTok

TikTok has quickly become the world’s fastest growing social media platform in the U.S. and beyond. Between 2021 and 2024, the app’s user base has more than quadrupled, and it is projected to reach over 2.25 billion users within the next three years. This...
The Influencer…The New Superhero of Marketing

The Influencer…The New Superhero of Marketing

In traditional media, like AM/FM radio, salespeople sell DJ endorsements. You pay an on-air talent to endorse your product or service in 60-second commercials. The hope is the talent is famous and influential enough to convince listeners of the reasons why they should...
Social Media in Review

Social Media in Review

The History (and Future) of Social Media…20+ years in review As we again head into a new year, many of us take some time to reflect on the year that has passed, looking at how far we’ve come, reassessing goals and planning measures to, as the kids say, ‘crush...
Getting the Most Out of LinkedIn

Getting the Most Out of LinkedIn

Audiobooks are a recent discovery for me, and they’ve been the gateway to get into Podcast listening. I recently got wind of the Marketing Millennials Podcast through following them on LinkedIn. Daniel Murray with the Marketing Millennials has built an impressive...

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