Where I grew up in the Midwest, carbonated soda was referred to as ‘Pop’. Likely shortened from the ol’ 1950’s term ‘soda pop’. When I first moved to the South 20 years ago and attempted to order a ‘Pop’, I got the “Y’all must be from ‘up nawth’” response. All of this...
The Tennessee Highlighter, an online magazine that focuses on people who makes up the fabric of our communities – small business owners, mom-and-pops, and independent artists and creatives. The magazine recently talked with CMOco’s President and CEO, Lori...
Grab your virtual surfboards because we’re about to ride the waves of cookie-tracking technology. Chrome, our trusty browser companion, is gearing up for the next big move in its quest for online privacy. What’s the buzz, you ask? Well, it’s all about saying farewell...
When considering the significant impact of blogging on your website, especially for B2B companies, let’s dive into a compelling statistic: Companies that maintain a regular blogging schedule receive a remarkable 67% more leads compared to those who don’t,...
When it comes to ‘Word of Mouth’…a ‘Talk Trigger’ can yield a delicious mouthful of returns. Here’s a quick blog that provides a prime and memorable example of how a seemingly basic idea can yield broad benefits, time after time, in the marketing world. It’s...
Whether you’re a Chiefs fan, a 49er’s fan, an Usher fan, or yes, even a Taylor Swift fan, Super Bowl LVIII (58, for you non-Romans) is on its way, and we in the advertising world LOVE this week. For advertisers, it’s not just about the bragging rights they can have in...
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