products & services
CMOco works with a variety of products and services companies. Since CMOco has been in business we have been supporting both consumer and business facing companies that either sell, manufacture or distribute products, and we also have a host of service companies on our client roster. From developing go-to-market strategies that evolve into marketing and advertising campaigns, to working with distribution channels, to finding that unique value proposition for a service company, CMOco has extensive experience with these two industries.
Experience
CMOco has experience and expertise in the to make the incorporation of fiber CMOco has extensive experience working within both products and services industry types of businesses. We’ve worked with numerous organizations in these spaces and are proficient at developing highly strategic marketing plans that drive traffic and revenue. We develop, cultivate and nurture your target customers through advertising, direct marketing and social media activities that continue to keep them engaged and loyal brand followers.
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- Strategic Planning
- Forecasting & Budgeting
- Branding
- Competitive landscape analysis
- Press/Media relations and releases
- Strategic marketing directives and tactics
- Creative media messaging, planning and purchasing
- Effective digital and conventional advertising
- Professional high-quality production, equal to or better than competition
- Robust website design, development and integration
- Targeted social media marketing
- Intrusive guerilla marketing
- Eye-catching printed marketing designs and content
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Social Media
Why not leverage social media whenever you can to get the word out about your company? Especially for a products and services company, we know it’s super time consuming and hard to come up with good content. But, that’s what we are here for! CMOco will determine which social platforms make the most sense for your business (not all will). Then we utilize those platforms with both organic and paid tactics to maximize your share of voice and reach as many of your target consumers as possible.
Digital Marketing
Digital display, retargeting, SMS, SEM, and the list keeps getting longer every year! It is the digital age, and it’s time you got on board. Tap into digital marketing initiatives that are measurable and flexible and can expand and contract with your business as needed. There are so many options and not every approach will be best for you. Based on your target consumer, CMOco will assess and recommend that best digital marketing strategy for you that will deliver the best results for your money!
Website Design and Development
Need a great looking informational website to showcase your products and services? CMOco can make it happen! Or if you have 100-thousand skews and need a HUGE e-commerce platform, we are happy to work with one of our partner developers to make it happen while we oversee the design and content. We will remove the entire burden from you and deliver a high quality, low maintenance website that helps grow your business.
Content Marketing
Does your business employee experts in your field? Are they armed with amazing information and knowledge about your specific industry? Let us work with you to leverage that knowledge and turn it into a marketing asset that helps get your company noticed. From white papers, to blogs, to contributing articles and lectures, CMOco will help you organize your knowledge and apply it in a way that becomes a marketing driver for your business.
Video Production
CMOco has developed numerous videos (both for commercial broadcast and for educational purposes) for products and services companies. We use a variety of techniques; character animation, word typography, live action, documentary and personality driven. We write, produce, direct and oversee all production. Let us bring your products and services to life through video!
