by CMOco Admin | Jul 24, 2023 | Marketing
As I write this, it’s the Monday after opening weekend for “Barbie” the movie, and it’s the front page headline of Pop Culture…it scored $162 million domestically on its opening weekend, the largest US box office take on opening weekend in 2023. This didn’t just...
by CMOco Admin | Jun 5, 2023 | Marketing
It’s always fun to share wisdom with you that speaks to me. I was recently directed to some smartness from Author and Customer Service guru Jay Baer and a segment of his book, “Hug Your Haters: How to Embrace Complaints and Keep your Customers”. Jay has quite a resume...
by CMOco Admin | Feb 3, 2023 | Marketing
We talk a lot about brands in these blogs, and with good reason. Your brand is who you are perceived to be as a business. In the latest Nielsen Annual Marketing Report, they point out what consumers want from brands, and the results might be eye-opening to you. You...
by CMOco Admin | Jul 5, 2022 | Marketing
In our last blog, we started a deep dive into the Nielsen 2022 Annual Marketing Report, where Nielsen revealed that Brand Awareness has never been more important in the marketplace. They identified that some of the traditional marketing choices for building brand...
by CMOco Admin | Jun 2, 2022 | Marketing
As a raving fan of research and analyzing human behavior, I reacted with an adolescent’s Christmas morning glee upon the arrival of the 2022 Nielsen Global Annual Marketing report. For the next few blogs, I’ll take you through some of the findings that could be...
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