From the Eyes of an Advertising Intern

From the Eyes of an Advertising Intern

(This month, we feature a guest blogger for CMOco, Avery. While so many use AI, Artificial Intelligence, we’re using IA…Intern Avery. She is a spring 2025 semester CMOco intern. We asked her to share, in this month’s blog, her impressions of what it’s like...
Consumers Care When You Care

Consumers Care When You Care

We talk a lot about brands in these blogs, and with good reason. Your brand is who you are perceived to be as a business. In the latest Nielsen Annual Marketing Report, they point out what consumers want from brands, and the results might be eye-opening to you. You...